Most people who provide website design services only care about how a website looks but “good looking” website design is not the same as “high performance” web design. How do you know if your website is a high performer? First let’s discuss what your online marketing goals should be. 3 Online Marketing Goals Attract an
In order to grow your small business you have to be engaged in some sort of marketing. If you're not doing any marketing for your business, it can’t grow. You can actually start losing business because you aren't actively trying to put new prospects in your sales funnel. Online Marketing As a Tool Online marketing is a great tool for you to u
Every business with a website has the potential to get found by more prospects and customers online through search engine optimization (SEO) and inbound marketing. Today I would like to provide you with an on page SEO checklist. With so much competition online, it’s more important than ever to make sure that your SEO is as good as it can be a
Your website is the most critical marketing asset your business has. Just about every business needs an online presence to get to buyers in the internet age. I challenge you to find a highly successful business that doesn't have an online presence. Today's gen-X and millennial prospects are tech savvy and very comfortable with going online to find
Imagine trying to play darts blind folded. That is precisely what you do when you are looking for marketing solutions and you don't measure and track your results. Information is an essential element to make use of smart marketing solutions. Without information, you are effectively taking a shot in the dark. However, by using analytic tools, you'll
As one of the many marketing companies in Raleigh NC , we know in order to grow your small business, you have to be engaged in some sort of marketing whether it is online (internet) or offline. You can actually start losing business because you aren't actively trying to put new prospects in your sales funnel . Internet Marketing as a Tool Internet
What is a Landing Page? Before we get into the ways you can use a landing page, let's first explore what a landing page is. Technically, a landing page is any web page that someone "lands" on. But when you are talking about landing pages in terms of advertising and marketing, they are a standalone web page that is different from your main website a
Social media marketing is a technique that makes use of social media. According to WhatIs.com, social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaborations. The goal of using social media as a marketing tool is to provide content that your audience will share wi
What is SEO? Search engine optimization (SEO) is the process of improving your website so that it attracts more visitors from search engines. The goal is to get your website to rank higher in the organic search results so that it is more visible to people who are looking for what you have via the search engines. So, why is it important for your web
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