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6 Steps to Develop Personas for Your Target Clients


Business owners learning about marketing may stumble across the idea of creating personas for their current or target clients. While creating personas sounds like a good idea, many entrepreneurs struggle with how to get started. Here is a step-by-step guide to personas.

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Where do Entrepreneurs Find Motivation?


Being an entrepreneur can be very trying at times and you find yourself trying to dig deep within yourself to find the motivation to continue. There is a lot information out there that we can consume to help us uncover meaningful insights about how to find and keep motivation.

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Tools of the Trade

toolsWe don't make what we do complicated, we just do it ...
and do it well.

Being in the design business for over 30 years, we've used many kinds of software and hardware, from Microsoft Publisher to Indesign. The freeware NVU to Joomla. From the old typesetting machines to a full-blown four-color press. This isn't complicated. Just as a mechanic uses the basic tools with a few exceptions, so do we.