facebook purple   instagram purple   linkedin purple   twitter purple   youtube purple

pwd info

Delivering Your Content: How to Make Sure It Reaches Your Clients

Business managers spend a lot of time creating content and then send it out to the world. And then … nothing. No one comments on your Facebook post. No one replies to your email or clicks through to your website.

Continue reading
  1399 Hits

5 Steps for Small Business Owners to Create Content Month after Month

Creating content month after month is a challenge for even the largest company. And those companies have teams of people dedicated to the task. The Raleigh and Cary small business owners with whom we work are often interested in content as a way to reach their audience, but many find it difficult to produce that content consistently.

Continue reading
  1444 Hits

7 Ways to Deliver Your Marketing Message

This is the third of three posts this month describing my Builder, Creator, Deliverer Marketing approach. Small business owners must manage so much. In these posts, I explain the breakdown of some marketing tasks and how to accomplish or delegate them. Read the first post on being a builder and the second on how to create content.

Continue reading
  1712 Hits

Tools of the Trade

toolsWe don't make what we do complicated, we just do it ...
and do it well.

Being in the design business for over 30 years, we've used many kinds of software and hardware, from Microsoft Publisher to Indesign. The freeware NVU to Joomla. From the old typesetting machines to a full-blown four-color press. This isn't complicated. Just as a mechanic uses the basic tools with a few exceptions, so do we.