People love lists of ideas, especially in January. At the start of the year, you read all the amazing ideas and arrive at your office ready to tackle the to-do list for your business. But then a phone call comes in. Another client sends you an email with an urgent problem.

Marketers tell you to use social media to expand your reach and interact with existing and potential customers. Some of these platforms are tried and true, but it seems that every time you turn around there is another social media site everyone is using.

Small business owners know they need a website that looks professional and will reassure visitors that they are credible and reliable. Many Cary business owners turn to developers to build a website but then struggle with the back-and-forth required to get the project done. Or, they launch the website quickly but only realize later it’s full of problems.