The purpose of setting up a website is not only to promote your products and services. Fully functioning websites also generate more and more consumer traffic. Is your website successful in this area? A simple way to find out is by analyzing your rate of conversion, also known as website conversion. According to Tech Jury, a one-second delay in page load leads to a 7% decrease in conversion rate. This term refers to the number of visitors on your site who get converted into customers or respond to any Call-To-Action links. Let’s take a look at how you can increase the conversion rates on your website:

Inbound marketing is a remarkable strategy in today's cutthroat world of business. It allows corporations to reach vast audiences in a fraction of a second, increasing their visibility on the digital landscape. While the entrepreneurial industry continues to ride on inbound marketing, it relies on the power of SEO. A business is only seen by consumers when it appears on the virtual spectrum. And that heavily depends on the prolific marketing practice commonly known as search engine optimization or SEO.

An SEO philosophy – content is king – has been around even before SEO was realized as an industry. Even today, this philosophy holds true. There’s no doubt that content is still king. Content marketing is a thriving force that involves creating and sharing of written content online – through websites and social media platforms. Ever wondered what type of content sells? Well, read this blog post to discover some high-performing content types that will help your business grow.