Print and Web Design Blog
The Marketing Beat
Why Do Websites Need Optimized Images?
When people search online, whether it is for an item to buy or information to help with their work, they will likely come across an image as part of the search results. These images are important, because they can make the difference between someone clicking on your...
Why Do Websites Need Optimized Images?
When people search online, whether it is for an item to buy or information to help with their work, they will likely come across an image as part of the search results. These images are important, because they can make the difference between someone clicking on your...
Why is Website Maintenance Important?
A well-designed website is essential to the success of any business or organization. It is the first impression that many people have of your business, so it is crucial to make sure it is designed right. Now, you may think...
What are Meta Keywords?
Improving search engine optimization (SEO) is about as important as it gets for inbound marketing. Any website or blog would try everything possible to get high ranks on the search engine result pages (SERPs). You can find all sorts of information online to help you...
What is Website Maintenance?
Website maintenance can be defined as the process of ensuring that your website stays clean, secure, and working properly at all times. A website maintenance plan ensures that your site will not break down and that you always have support when you need it —...
SEO Benefits of Blogging
There are a number of compelling arguments in favor of incorporating a blog into your company website. For example, it allows you to share company updates and special offers, earn trust among your target customers and build your reputation as an industry expert....
Graphic Design Trends in 2022
Trends might start small, as a single clever concept, before captivating people’s imaginations and snowballing into a global phenomenon. Trends are notoriously challenging to predict due to their organic nature. However, with enough data and an eye on the...
Reasons Why Typography Is Important
The use of typographic elements is ubiquitous today — especially in text-based designs. For brand designers in NC, typefaces are critical in delivering a message to a business’s target demographic. If a brand design is not well-equipped with typography, it...
Did You Know: Marketing, Social Media and Public Relations Tips
In today's digital realm, the journey from employee to entrepreneur is quite simple. Starting a business is less complex, and anybody can gain visibility, authority, and traffic through social media. Given that there are about 4 billion social media users...
Color Series: Peri
Color is not something that most of us give much thought to. The grass is green, the sky is blue, and the snow is white. That said, once a year, the design community comes together to discuss a single color — Pantone’s Color of the Year. Every...
![[Project] Pets Uniting People Society Magazine](https://printandwebdesigner.com/wp-content/uploads/2022/02/b2ap3_large_20220204-182536portfolio-POAM-400x250.png)
[Project] Pets Uniting People Society Magazine
PUPs: Pets Uniting People Society is an organization near and dear to my heart. Putting animals first, taking care of them, and making sure they live their lives as safely and healthy as possible is their mission. I have the privilege of working with them to design...
![[Project] Bed and Breakfast Logo Design](https://printandwebdesigner.com/wp-content/uploads/2022/02/b2ap3_large_20220203-151054portfolio-bredandbreakfast-logo-400x250.png){kind=logo}
[Project] Bed and Breakfast Logo Design
Kathleen is following her dream by opening a bed and breakfast. She wanted a Victorian-looking logo with a modern flair since this elegant Victorian-style home is in the heart of the vibrant South End in Burlington, Vermont. She showed us a picture of a lamp. Working...
Did You Know The Most Common Tax Deductions?
Taxes are probably the most confusing aspect of business management — their numerous types, requirements, ever-shifting rates, and subject-to-change laws are enough to make any business owner go haywire. That said, knowing all tax obligations accurately and...