by Myra Stacey | Jan 28, 2021 | Services
GreenGeeks was founded in 2008 by Trey Garner, and from that time, they have hosted up to 300,000 websites. GreenGeeks is a web hosting provider that aims to be as environmentally friendly as possible. They have several web hosting plans ranging from beginners to large companies. Moreover, the plans are offered at reasonable prices and come with many useful features for their users. Let’s take a look at some of the reasons why GreenGeeks should be considered as the right choice.
Benefits of GreenGeeks Hosting
Above Average Uptime
GreenGeeks claims to provide 99.90% uptime to its users. They indeed live up to this bold claim as they have an average of 99.98% uptime. Their overall performance is very good, and their downtime is significantly less.
Fast Page Loading
GreenGeeks’ page loading speed is better throughout the hosting industry. Their average time of page loading is about 445 milliseconds, which is great.
Good Support System
The customer service system offered by GreenGeeks is outstanding. When a user needs answers, they can instantly get in touch with one of the representatives who can address their concerns. The support team is responsive 24/7.
Free Domain Name and Web Transfer
Another big advantage that GreenGeeks has is that you can register your domain name for free as well as transfer your site to different servers for free in case your website is hosted somewhere else.
Environmentally Friendly
You might have guessed it from its name, GreenGeeks; yes, they positively contribute to the endowment and are even recognized as a Green Power Partner with the United States Environmental Protection Agency (EPA). GreenGeeks purchases three times the wind energy credits in order to compensate for the energy used by their servers to power websites.
The internet itself is one of the largest pollutants in the world, and GreenGeeks is helping to combat it. According to reviews, they stand out with a 300% renewable energy commitment, which makes it the most environmentally friendly technology so far.
Multiple Server Locations
GreenGeeks has its centers in different locations, which are Chicago, Phoenix, Montreal, and Amsterdam. If you choose the right server location, it can have a positive impact on your website’s SEO; thus, giving you more speed.
The Bottom Line
GreenGeeks may be small compared to other hosting companies, but they make up for it by paying extra attention to the key features. For example, they offer a free domain to start off and help create renewable energy. Also, they offer great security and a good hosting experience to their users.
Visit our website to check out some of our essential features and understand why GreenGeeks can be a suitable platform for you. If you are looking for web designing services, please get in touch with us here and we will be happy to assist you.
by Myra Stacey | Jan 21, 2021 | Inbound Marketing
One of the most disheartening things faced by business owners is low website traffic. Traffic blues are so unnerving because they indicate a lack of potential customers, let alone converted clients. And as an entrepreneur, all an individual wants is to have an endless stream of customers (and then some more customers). But when their web traffic dwindles, so does their morale. If your business has been facing the same predicament, then instead of feeling dejected, perhaps you should try the following tips to boost your website traffic.
Know Your Keywords
Having relevant keywords is a vital inbound marketing strategy. If your keywords are not suitable enough, then chances are your content will fall by the digital landscape’s wayward and only gather dust. So choose the keywords smartly. One way of doing so is targeting long-tail keywords as those are much more specific, hence improving your chances of being seen on the internet.
Know What SEO Wants
Be it print design, or veterinary services, whatever business you are in, you need to have a robust online presence, and for that, you need to take SEO into account. You cannot whip up just about anything for the sake of posting content on your website because that’s not going to rate well on the search engine results. You must look into how the search engines rank websites and then generate your content accordingly.
Produce More Content
It goes without saying, the more content you put out, the more chance you have of landing high up on the search engine results pages (SERP). That said, you need to produce good quality text and visuals that are also in line with your brand design.
Have A Mobile-Friendly Website
Nowadays, people prefer to use their smartphones if they need to check anything online. That means having a mobile-friendly website is a must for businesses in this day and age; otherwise, their content will go unnoticed. Therefore, you must develop a website that can be accessed by a smartphone.
Additionally, use a web designer to develop your website as that makes online portals easy to navigate, which can effectively rope visitors in if the content is engaging enough. Simply put, if your website isn’t well-designed, all potential clients will lose interest regardless of the impact your content might have.
Use Social Media Networks For Promotion
Creating content and publishing it isn’t enough to get traffic; you need to be proactive and advertise your business through social media networks as much as possible.
Want to know more about increasing your website traffic? Check out our detailed infographic on the topic or contact us at Print and Web Designer. You can also reach out to us if you are looking for experts for web or print design as we have significant experience in both fields.
by Myra Stacey | Jan 12, 2021 | Web Design
Web users prefer visiting websites that are more aesthetic and pleasing rather than plain and simple. Therefore, web design is an integral part of any marketing strategy. According to Research Gate, web design has been identified as a key factor for the acceptance and success of many e-commerce websites. This blog provides a simple guide to effective web designing.
Inbound Marketing
The chances of increased web traffic go up when you couple inbound marketing with a website specifically optimized for such an endeavor. There are a few key elements for this process:
Keep It Simple
Users sometimes leave a website when they can’t find the content that they are looking for. The concept here is to use less content in order to avoid clutter. Also, get to the point as quickly as possible. Don’t let your visitors look around for too long.
Make It Dynamic
Use interactive features such as enhanced colors and drop-down menus to really enhance your site and personalization options. This ensures that visitors stay longer on your website.
Call-To-Action
A CTA is very important – especially if you’re looking to increase your conversions. The placement of CTA is equally important too. It should be appealing (not too bright or dull) and easy to find. An example of a good CTA is “for more details, please click here.”
A Few Simple Steps for Web Designing
There are so many people out there who can easily design a website for your business. However, it takes an expert to design a website that is not only detail-oriented but also provides a good user experience. Here are a few steps you need to consider while designing a website for your clients:
1, Strategic Planning
Every project starts with an end result in mind, one that involves a lot of research, strategy, planning, and goal setting. There are many factors that you need to keep in mind. For example, you need to think about the target market, conduct research on the products and services, any problems that the users could face, competitors’ website design, etc.
Keywords
An important element of strategic planning is keyword research. For your SEO project to be successful, you need to know what keywords customers are using to search for a product or service.
2. Design and Develop
This stage is a little complex. It involves gathering all of the ideas discussed in the first step and taking it to the next level. You basically create a framework and convert your ideas from the thinking process to reality. It also involves the structure of the site and the visual representation.
Coding
This involves writing the HTML and CSS codes for the basic website. You don’t have to work on complicated coding at this point. For now, just focus on the basics.
Programming
You need to refer to what you originally planned for the website in order to start programming work. This stage includes developing the final framework of the site, such as code templates, special interactive features, links and content, etc.
3. Testing
The testing stage involves rigorous testing of all of the features of the website, starting from keyword search all the way to special features and content. You also need to check the website through code validators, broken link checkers, web health checks, spellcheck, etc., before going live. Also, test the website by using multiple browsers and platforms before launch.
4, After launch Checks
Once the website has been launched, there are a couple of things you need to check.
Indexation
The website should be under indexation by Google or Bing. It could generally take about a week to completely index a website.
Webmaster Tools
Check out Google and Bing webmaster tools to identify any errors. One common error that is found on websites is the 404 error.
Web designing is an integral part of any business that wants to be successful. It should not be taken lightly, as it can eventually lead to more conversions and leads. The most important aspect of web designing is that it enhances the user experiences and allows them to easily navigate your website.
If you are looking for efficient web designing services, please visit our website or contact us here. Looking for an excellent design for your website, brochure, magazine, or your brand, Print and Web Designer is here for you.
by Myra Stacey | Jan 7, 2021 | Inbound Marketing, Services
The purpose of setting up a website is not only to promote your products and services. Fully functioning websites also generate more and more consumer traffic. Is your website successful in this area? A simple way to find out is by analyzing your rate of conversion, also known as website conversion. According to Tech Jury, a one-second delay in page load leads to a 7% decrease in conversion rate. This term refers to the number of visitors on your site who get converted into customers or respond to any Call-To-Action links. Let’s take a look at how you can increase the conversion rates on your website:
Use Pop-Ups
If you add pop-ups to your website the right way, you can increase the average rate of web conversion. Here are a few ideas for effective pop-ups:
- Special offers such as premium content, free products or services, etc.
- Easy navigation will allow users to close pop-ups if they are not interested
- Use cookies to allow pop-ups to appear only once for each user
Using pop-ups efficiently will not only increase the rate of conversion but will also prevent users from getting annoyed by them.
Reduce Fields
Sometimes users hate it when there are too many fields in an online form. One of the best ways to increase user experience is by removing all of the unnecessary fields in a form and only using the essential ones to obtain relevant information.
Reviews and Testimonials
Most people are reluctant to be the first ones to use a product or service. You can use reviews and testimonials to establish user trust and allow them to give your products a try.
Keep it Clear and Concise
The worst thing a website can have is too much content. This includes headings, subheadings, features, links, and visuals. If you add too much unnecessary information, it becomes difficult for users to navigate and find the content that they are looking for. Keep your website simple with only a limited amount of context in order to increase conversion rates.
Call-To-Action
Keep CTAs simple and easy. For example, you could request users to provide their email addresses for further information instead of asking them to fill out a form. The easier you make it for your visitors, the more conversions you will have.
Use Google Analytics
This tool is used to track web traffic and determine how efficient your website actually is at converting visitors. It provides you with sufficient data to gauge the progress of conversion rates. Through this approach, you don’t need to get involved in time-consuming work and have the advantage of making quick as well as efficient decisions.
Why is Conversion Important?
Increasing your web traffic and conversion rate is very important. It increases the chances of positive customer feedback, enhances your web presence, as well as doubles your value. By conversion optimization, you can also increase your revenue per person, which will grow your business and eventually allow more visitors to your website. For more information, please visit our website or contact us here for any queries.
by Myra Stacey | Dec 31, 2020 | Services, Web Design
DIY websites provide an easy platform for users to create their own websites without using complex coding. According to Entrepreneur, Squarespace, Weebly, and Wix are popular website builders that more and more people are flocking to in order to build their websites. So, whether you are an entrepreneur or a hobbyist, the use of complex codes should no longer be an obstacle. However, there are some pros and cons to using this tool.
Pros
Cost-Effective
DIY website builders are usually less costly than hiring a web designer, or sometimes even free. It depends on which one you are using and what features you want.
Ease of Use
You can create your own website without having any technical knowledge or without depending on getting help from others.
Better Control
Building your own website from scratch gives you better control over the type of content you want to display. You don’t have to worry about the involvement of other people.
Aids Learning
If you want to polish your web designing skills or understand the basics, DIY templates allow that. They are easy to access and are even fun.
Technical Features
DIY website builders provide the basic security and other technical features that a website should have. For example, hosting is already provided when you use most DIY websites.
Cons
Expensive Upgrades
If you are paying for a DIY website, you will probably not find everything that you are looking for. You will have certain limitations, and in the end, it will feel like you wasted your money. Plus, if you get expensive updates, it will almost match the cost of getting your website designed by a web designer.
Difficult to Use
Some users may find it difficult to use and navigate through the tools of DIY website building. Some users have difficulty using the various design features offered to them, which are usually easy to understand for people who are tech-savvy.
Limited Features
Even if you invest in a good DIY website designing tool, you might not find all of the features. Most of their features will be premium and cannot be used without a subscription or without getting an expensive upgrade.
Time Consuming
DIY websites can be extremely time-consuming. Not only do they take time to create, but if you make a slight error, it will take you a while to fix it. Sometimes, their loading speed is also slow. Plus, there are few support options for you to use to fix the problem.
Limited Templates
There are only a few designs and colors you can choose from to build your website. Other websites built by professionals are much more user-friendly and attractive. Some of the customization and modification options are also limited.
While building a website on your own is great, considering the cons mentioned above, we suggest that you get a professional web designer to build one for you. This will save a lot of time and effort. You will also make better use of cost by not investing in expensive upgrades. Print and Web Designer can help you out with your web designing needs. We are skilled at inbound internet marketing solutions and web design support and maintenance.
