![[Project] New Website for a Wake Forest Medical Practice](https://printandwebdesigner.com/wp-content/uploads/2018/01/b2ap3_large_Flachofsky.jpg)
by Myra Stacey | Jan 25, 2018 | Project Files, Web Design
New business owners face many challenges, and marketing their new operation is among those. We recently created a website for a new medical practice in Wake Forest that focuses on primary care, pain management, and aesthetics.
Challenges: The challenge for many business owners it to convey personality and expertise. While they may be excellent at what they do, most find it difficult to explain that in marketing materials. Dr. Flachofsky has many medical awards and recognition, but marketing and technology aren’t among her talents. She wanted to show her personality through website design and a logo for her new practice. The doctor also wanted to demonstrate the blend of her unique background: bringing a high level of medical expertise combined with a mission to serve people as a whole.
Solutions: Our Print and Web Designer team handled the entire website and logo project, which creates more consistency in branding and results in higher success rates. A professional photographer produced photos of the doctor so that viewers would not feel distracted by poor lighting or fuzzy pictures. We also worked with a professional writer to put into words what Dr. Flachofsky wants to offer her patients: pain management, skin care, weight loss, and general healthcare. A doctor’s writing can sometimes feel clinical due to the hard work they put into medical research and papers. Conveying her personality required a writer’s touch, bringing
Result: The result is a professional website that shows Dr. Flachofsky’s many talents and expresses a sense of her true nature: someone who cares about what she does.
Contact us if you’re ready to express your business in a new way.
![[Project] Black Diamond Real Estate](https://printandwebdesigner.com/wp-content/uploads/2017/12/b2ap3_large_bdr_website.jpg)
by Myra Stacey | Dec 14, 2017 | Project Files
After the collapse of the US economy and real estate market in 2008, a number of small home town real estate firms throughout the country merged with some of the largest nationally owned and operated real estate franchises in order to survive as ongoing entities. Equally as hard hit was the appraisal profession with the overhaul of the mortgage lending industry and the passage of the Dodd-Frank legislation leading to the rise of large scale nationwide appraisal management companies (AMCs), most of which, are owned by some of the largest banking institutions in the world.
As a result of these major life changing events, the decision was made to transform Alamance Appraisals into a real estate firm, and in 2010 Black Diamond Real Estate was formed to help fill the void of only having a few locally owned and operated small real estate firms specializing in personal customer service.
“It’s great to know you are on my team and are looking out for my best interest. Thank you for helping to make my business look great!
![[Project] Environmental Solutions, Inc.](https://printandwebdesigner.com/wp-content/uploads/2017/12/b2ap3_large_es_website.jpg)
by Myra Stacey | Dec 14, 2017 | Project Files
Environmental Solution, Inc., is a veteran-owned, US-based business with a global reach. Their clients in the marine, industrial, food manufacturing, transportation and aircraft industries around the world trust them to provide proven cost- and time-saving, environmentally-safe cleaning, de-greasing and spill products for everyday and emergency applications.
“Thanks for the great effort, today! I am out of town today and tomorrow and it was a real pleasure watching it come together! Thanks for the team effort and your help today!” ~John Paparone Environmental Solution, Inc
![[Project] Creative Painting Systems. Inc.](https://printandwebdesigner.com/wp-content/uploads/2017/12/b2ap3_large_cps-website.jpg)
by Myra Stacey | Dec 14, 2017 | Project Files
Creative Painting Systems is a professional residential and commercial painting business. George Born, owner of Creative Painting Systems Inc., started painting when he was 16 years old for his uncle’s contracting business. Shortly thereafter, he worked for a large painting contractor in South Florida, and eventually began running their crews.
In 1995, George decided to go into business for himself. He took the Painting Contractors Exam, and started out on his own. After 15 successful years in South Florida, George and his family relocated to Wake Forest, North Carolina, and established Creative Painting Systems Inc. where he now happily serves all of Raleigh, Wakefield, Wake Forest, Youngsville, and surrounding communities.
Print and Web Designer made my new website and business cards, and I love them! I highly recommend Print and Web Designer! ~Phyllis Born of Creative Painting Systems
![[Project] Enterprising Women](https://printandwebdesigner.com/wp-content/uploads/2017/12/b2ap3_large_ew-2015-1044x675.jpg)
by Myra Stacey | Dec 14, 2017 | Project Files
Enterprising Women is print and online magazine devoted to the community of women entrepreneurs that account for nearly half of the small business owners in America. Their mission is to reflect and amplify the voices of entrepreneurial women; to share their stories of risk and success; to chronicle their growing political, economic and social influence and power; to celebrate their triumphs; to provide solutions to their problems; and to identify and promote a new generation of leaders, along with role models and mentors for tomorrow’s leaders.
As Enterprising Women continues to grow, we made sure their Web site is able to grow with them. We’ve added 5 more subsites to their base site.
“Our past experience with Website designers was frustrating. Some have the skills to make a site look great, but they don’t understand the back end of the site and the functionality suffers. Some understand the back end, but lack the design ability to make the site look great. Myra and her team combine the best of both worlds to design functional and attractive Websites with pizzazz. I highly recommend her!” ~Monica Smiley, Publisher/CEO, Enterprising Women
![[Project] Full Branding for a Business](https://printandwebdesigner.com/wp-content/uploads/2017/12/b2ap3_large_7x11-10-2017-1080x675.jpg)
by Myra Stacey | Dec 14, 2017 | Inbound Marketing, Project Files
A potential client called us with an urgent request: he needed a piece of direct mail sent in seven days.
Direct mail can take longer than that, depending on the client, the design, and the mailing specifications. But within one week, we sent out Danny The Trainer’s mailer card. He was so thrilled with the piece, he turned around and hired us to do something he’d long put off: branding for his business.
Challenges: While Danny the Trainer had a good business, he needed to create more than that: he needed a brand. Many business owners put off designing a logo (or pay someone $5 to create something using stock imagery). But a brand is more than just the logo. A brand encapsulates what a business does and who it is through images, colors, the tagline, and more.
Solution: We met with Danny multiple times to get to know him, his business, and why his clients keep coming back. With that in mind, we designed not just a logo, but an entire brand around Danny and his tough-on-the-outside-but-will-help-you-achieve-your-goals image.
Danny had nice things to say about us in his online review:
“Highly recommended! Myra and her team are very responsive, great communication and get very reasonably priced work done – fast. Will definitely continue to use for my business.”
Thanks, Danny!
Contact us to get started on branding your business.
