by Myra Stacey | Jan 28, 2021 | Services
GreenGeeks was founded in 2008 by Trey Garner, and from that time, they have hosted up to 300,000 websites. GreenGeeks is a web hosting provider that aims to be as environmentally friendly as possible. They have several web hosting plans ranging from beginners to large companies. Moreover, the plans are offered at reasonable prices and come with many useful features for their users. Let’s take a look at some of the reasons why GreenGeeks should be considered as the right choice.
Benefits of GreenGeeks Hosting
Above Average Uptime
GreenGeeks claims to provide 99.90% uptime to its users. They indeed live up to this bold claim as they have an average of 99.98% uptime. Their overall performance is very good, and their downtime is significantly less.
Fast Page Loading
GreenGeeks’ page loading speed is better throughout the hosting industry. Their average time of page loading is about 445 milliseconds, which is great.
Good Support System
The customer service system offered by GreenGeeks is outstanding. When a user needs answers, they can instantly get in touch with one of the representatives who can address their concerns. The support team is responsive 24/7.
Free Domain Name and Web Transfer
Another big advantage that GreenGeeks has is that you can register your domain name for free as well as transfer your site to different servers for free in case your website is hosted somewhere else.
Environmentally Friendly
You might have guessed it from its name, GreenGeeks; yes, they positively contribute to the endowment and are even recognized as a Green Power Partner with the United States Environmental Protection Agency (EPA). GreenGeeks purchases three times the wind energy credits in order to compensate for the energy used by their servers to power websites.
The internet itself is one of the largest pollutants in the world, and GreenGeeks is helping to combat it. According to reviews, they stand out with a 300% renewable energy commitment, which makes it the most environmentally friendly technology so far.
Multiple Server Locations
GreenGeeks has its centers in different locations, which are Chicago, Phoenix, Montreal, and Amsterdam. If you choose the right server location, it can have a positive impact on your website’s SEO; thus, giving you more speed.
The Bottom Line
GreenGeeks may be small compared to other hosting companies, but they make up for it by paying extra attention to the key features. For example, they offer a free domain to start off and help create renewable energy. Also, they offer great security and a good hosting experience to their users.
Visit our website to check out some of our essential features and understand why GreenGeeks can be a suitable platform for you. If you are looking for web designing services, please get in touch with us here and we will be happy to assist you.
by Myra Stacey | Jan 7, 2021 | Inbound Marketing, Services
The purpose of setting up a website is not only to promote your products and services. Fully functioning websites also generate more and more consumer traffic. Is your website successful in this area? A simple way to find out is by analyzing your rate of conversion, also known as website conversion. According to Tech Jury, a one-second delay in page load leads to a 7% decrease in conversion rate. This term refers to the number of visitors on your site who get converted into customers or respond to any Call-To-Action links. Let’s take a look at how you can increase the conversion rates on your website:
Use Pop-Ups
If you add pop-ups to your website the right way, you can increase the average rate of web conversion. Here are a few ideas for effective pop-ups:
- Special offers such as premium content, free products or services, etc.
- Easy navigation will allow users to close pop-ups if they are not interested
- Use cookies to allow pop-ups to appear only once for each user
Using pop-ups efficiently will not only increase the rate of conversion but will also prevent users from getting annoyed by them.
Reduce Fields
Sometimes users hate it when there are too many fields in an online form. One of the best ways to increase user experience is by removing all of the unnecessary fields in a form and only using the essential ones to obtain relevant information.
Reviews and Testimonials
Most people are reluctant to be the first ones to use a product or service. You can use reviews and testimonials to establish user trust and allow them to give your products a try.
Keep it Clear and Concise
The worst thing a website can have is too much content. This includes headings, subheadings, features, links, and visuals. If you add too much unnecessary information, it becomes difficult for users to navigate and find the content that they are looking for. Keep your website simple with only a limited amount of context in order to increase conversion rates.
Call-To-Action
Keep CTAs simple and easy. For example, you could request users to provide their email addresses for further information instead of asking them to fill out a form. The easier you make it for your visitors, the more conversions you will have.
Use Google Analytics
This tool is used to track web traffic and determine how efficient your website actually is at converting visitors. It provides you with sufficient data to gauge the progress of conversion rates. Through this approach, you don’t need to get involved in time-consuming work and have the advantage of making quick as well as efficient decisions.
Why is Conversion Important?
Increasing your web traffic and conversion rate is very important. It increases the chances of positive customer feedback, enhances your web presence, as well as doubles your value. By conversion optimization, you can also increase your revenue per person, which will grow your business and eventually allow more visitors to your website. For more information, please visit our website or contact us here for any queries.
by Myra Stacey | Dec 31, 2020 | Services, Web Design
DIY websites provide an easy platform for users to create their own websites without using complex coding. According to Entrepreneur, Squarespace, Weebly, and Wix are popular website builders that more and more people are flocking to in order to build their websites. So, whether you are an entrepreneur or a hobbyist, the use of complex codes should no longer be an obstacle. However, there are some pros and cons to using this tool.
Pros
Cost-Effective
DIY website builders are usually less costly than hiring a web designer, or sometimes even free. It depends on which one you are using and what features you want.
Ease of Use
You can create your own website without having any technical knowledge or without depending on getting help from others.
Better Control
Building your own website from scratch gives you better control over the type of content you want to display. You don’t have to worry about the involvement of other people.
Aids Learning
If you want to polish your web designing skills or understand the basics, DIY templates allow that. They are easy to access and are even fun.
Technical Features
DIY website builders provide the basic security and other technical features that a website should have. For example, hosting is already provided when you use most DIY websites.
Cons
Expensive Upgrades
If you are paying for a DIY website, you will probably not find everything that you are looking for. You will have certain limitations, and in the end, it will feel like you wasted your money. Plus, if you get expensive updates, it will almost match the cost of getting your website designed by a web designer.
Difficult to Use
Some users may find it difficult to use and navigate through the tools of DIY website building. Some users have difficulty using the various design features offered to them, which are usually easy to understand for people who are tech-savvy.
Limited Features
Even if you invest in a good DIY website designing tool, you might not find all of the features. Most of their features will be premium and cannot be used without a subscription or without getting an expensive upgrade.
Time Consuming
DIY websites can be extremely time-consuming. Not only do they take time to create, but if you make a slight error, it will take you a while to fix it. Sometimes, their loading speed is also slow. Plus, there are few support options for you to use to fix the problem.
Limited Templates
There are only a few designs and colors you can choose from to build your website. Other websites built by professionals are much more user-friendly and attractive. Some of the customization and modification options are also limited.
While building a website on your own is great, considering the cons mentioned above, we suggest that you get a professional web designer to build one for you. This will save a lot of time and effort. You will also make better use of cost by not investing in expensive upgrades. Print and Web Designer can help you out with your web designing needs. We are skilled at inbound internet marketing solutions and web design support and maintenance.
by Myra Stacey | Dec 10, 2020 | Services, Website Security
So you created an engaging website for your business, showcasing remarkable web design skills, and you are oh-so-excited to get heavy traffic on your page. Fast forward to a few months later, and you are stumped as to why the brilliantly crafted web design of your website is not generating leads? To ease your all-consuming confusion, we’ll tell you why you are not getting the results you expected.
The reason your website is not doing well is the lack of maintenance. Sure, you have an appealing online presence, your website beautifully incorporates your company’s brand design, the font and colors are perfect, but all that only gives a glimpse of your enterprise to a visitor. All they see is that you have an exquisite glass building, but they are not urged to enter it because it seems abandoned.
A poorly maintained or unmaintained website is not enough to hook a potential client. Think of it this way, you enter a website and see that the last post on it is from two years ago; what will you do? You’ll exit out because why would you waste time on a resource that’s not even cared for by its creators? And that is precisely why entrepreneurs should actively work on their websites to hold on to the online traffic they get.
Although a business owner should always be on top of their web maintenance game, they should especially pay attention to it when the following red flags show up.
Slow Processing
If your website is taking forever to process, know that it’s time for putting in money in some good old web maintenance. Frequent and prolonged bouts of buffering are an indication that your website is due for some overhauling. Nothing irks an internet user more than a website that wouldn’t load. That means if your webpage doesn’t process fast enough, you will lose out on many potential customers.
Getting Spammed
If your website keeps getting spammed, then it’s a sign of technical wear and tear, which you must address right away. Spamming makes an online portable susceptible to hacking. If you don’t want to have to deal with encroachers taking over your website, you should maintain it well and keep it safe from getting spammed.
Periodic Updating
If you last updated your webpage a while back, then you should know to do it again as soon as possible. If you wait any longer, you’ll be jeopardizing your website’s security. Therefore, you must take action immediately.
Web maintenance is essential for all kinds of businesses; whether you need inbound marketing, brochure design, magazine design, or even print design, you should always keep your collateral up-to-date. Because if not, then you’ll lose out on clients.
If you want to make sure you are doing a good job of web maintenance, hire a professional team to do the job for you. Speaking of professionals, if you are looking for expert web designers, reach out to us at Print and Web Designer today.
by Myra Stacey | Oct 30, 2020 | Entrepreneurship, Services
Every person is different. Their needs are different and so is their way of living. So, if we talk about organizing, some people love it, while others hate it.
However, the fact is that working in an organized office space enables you to complete your work on time. Scroll down to explore the countless benefits of working in an organized office space.
Organized workspace communicates professionalism
Creating an organized workspace is essential not for you, but for your customers, employees and co-workers as well. It creates a good impression in front of the people you want to impress. It shows how professional and dedicated you are while promoting a strong work ethic. Hence, it is true what they say, “cleanliness is close to godliness.”
Increase in productivity
Productivity is the heart and soul of any business. If you want your employees to be productive, keeping an organized workspace is one of the many important things that can help you achieve this goal. It helps save time because instead of hunting for items, your focus will be on completing tasks.
Reduction in workplace accidents and injuries
An unclean area can often lead to accidents. To prevent accidents from taking place, an organization should take into account various precautionary measures.
Reduction in stress levels
What if your supervisor asks you to track down a four-year old document? If you have an organized workspace with your files all neatly labeled, you will not have any trouble tracking down that document. It will all be a piece of cake.
Time saver
Punctuality is an essential key to being successful. You should set calendar alerts to avoid losing track of time while focusing on other tasks. Being punctual will also impress your manager and it will help create a good impression on them.
People usually miss their deadlines because they get occupied doing other urgent tasks. If you want to meet your deadline on time, you should set calendar alerts that will help remind you of your upcoming tasks.
Being organized makes a good impression on clients
A well organized, clean, and stylish office space will leave a good taste in your clients’ mouths and convince them to trust you as a reliable and trustworthy provider.
Cleanliness improves creative-thinking skills
If you have organized everything properly, you won’t have to waste your time looking for documents or moving here and there. Instead, you will utilize your time doing productive things, such as coming up with creative and innovative ideas for your business to boost business operations and reduce costs.
Regular storage of files
It is vital to store all your work on your computer and create back-ups. To be organized, one should come up with the following storage ideas for a smooth filing system.
- Create a separate folder for your meetings
- Keep storage boxes
- Create a separate folder for archived files
- File everything once a week
Get organized today! Hopefully, the reasons mentioned above have provided you with enough motivation to start organizing your workplace and make your life easier. You can take a look at some additional benefits too if you need more motivation!
Once you are clear about having an organized space, you can always take a step further and think about other possible ways to extend your business. You can start by learning the significance of being consistent over social media. If you need help with any such services, simply visit our website for more information.
by Myra Stacey | Sep 25, 2020 | Print Design, Services, Web Design
Whether it is an established business or a small startup, business rebranding can be needed by any business at any given point in time. However, rebranding a business isn’t easy, so you must be sure that it is the right strategy for your brand.
From print and web design to brand design at large, you will need the services of a trusted marketing agency that understands your brand needs properly. In order to make it easier for you to make a decision, here are all the reasons why rebranding is the right option for you:
Attracting the Right Audience
While this may seem like a pretty basic concept, some brands struggle to cater to their targeted market because of their marketing strategies. If you think that the message of your brand is not reaching the right audience, you should surely consider rebranding your business. However, you need to think it through and decide what kind of rebranding strategy is required.
Rebranding your business does not necessarily translate into changing it entirely. It can mean that you need to shift your focus or change the name, approach, or just the logo that represents you. Whatever it takes for you to be able to speak to your audience should be considered in such a situation.
Negative Brand Image
Has your brand been in the market for quite a while and was able to create a big name for yourself but an unfortunate reason led to a negative image? If this is the case, you can consider rebranding but be very cautious. You do not want to take a big step that can backfire.
Another option for such businesses is to use services like print design and increase their digital footprint as well. If there has been a misunderstanding, you can always clarify that misconception by a positive rebranding approach concerning marketing.
Merging or Expanding Business
If you are considering expanding your business or merging with another business, you can always use rebranding as a great tool for increased marketing of your new products or services. Rebranding can be a great tool to boost your image in the market.
Traditional to Contemporary
If you have a brand that targets a specific audience, and you have been in the business for decades, you may want to change your approach and adopt some new techniques. The very basic rule of business is to cater to your targeted audience. If you are not doing that right, there are chances that a well-established brand may also face downfall.
For example, if you have a brand that targets youngsters, the way you marketed yourself 30 years back may not work in current times for the current youngsters. Hence, adapting to new styles and trends by understanding the needs of your present audience and rebranding yourself in that manner will surely have a great ROI (return of investment).
We hope that these pointers have given you an idea of how rebranding can work well for your business if any of the above situations apply to your brand/business. Whatever decision you take, make sure to think things through and never make a rash decision. For further queries or services, feel free to contact us at Print and Web Designer!
